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This web site lyonix.net has the following in the web page, "Welcome to the LyonIX IXP." We saw that the webpage also stated " LyonIX is the Internet traffic eXchange Point of Lyon operated by." It also said " LyonIX members can improve the quality of their Internet traffic and can benefit from lower bandwidth prices. Therefore the IXP helps develop very high speed Internet in Lyon. LyonIX is also a NAP Network Access Point, a market place which allows members to buy or sell Internet transit andor any layer 2 or IP services. Save the date Aperezo 48 on April 25th. Photos Aperezo 47 with Lasotel." The header had peering as the highest ranking optimized keyword. It is followed by IT, numérique, and ixp which isn't as ranked as highly as peering. The next words lyonix.net used was internet. telecom was included but might not be understood by web crawlers.